A. Assure compatibility with the defining characteristics of the surrounding area or to preserve the integrity of existing neighborhoods or to support a unifying theme for a particular development or area in order to spur economic growth;

B. Provide for careful review of new construction or alteration of existing structures in areas of the city where the existing built environment is expressive of the architectural traditions of Talent and the unique physical features of the area or to provide guidance in areas where there is a lack of any defining physical or aesthetic qualities but in which the city wishes to establish such qualities;

C. To provide property owners, contractors and consultants with technical assistance and design alternatives to ensure that proposed projects conform with the applicable standards;

D. Enhance the social, cultural, economic, environmental and aesthetic development of the community by encouraging both harmonious and innovative design;

E. Promote orderly community growth and protect property values;

F. Recognize that land use regulations aimed at these objectives provide not only for the health, safety and general welfare of the citizens, but also for their comfort and prosperity, and for the beauty and balance of the community.